Wishlist

Face Make-up

Face make-up covers foundations, concealers, powders, primers and tinted care products designed to even skin tone and enhance facial features. Pharmacy-grade selections prioritise ingredient transparency, tolerance testing and clear usage guidance — aspects that matter for sensitive or reactive skin. Choosing the right formulation depends on skin type, desired finish and lighting conditions; non-comedogenic and hypoallergenic options are recommended when appropriate. Guidance on application, storage and expiry helps prevent skin reactions. Professional advice in the pharmacy supports safe and suitable product selection, in line with Swiss cosmetic requirements. The aim is practical, evidence-oriented information for everyday use without making medical claims.
How your look holds up under the sun
Sweat beads on the forehead, smudged mascara and a shiny complexion. Summer puts make-up to the test. But with the right tricks your look can stay flawless even at 30°C. Light, airy and still long-lasting — this is how heat-resistant make-up really works. So how do you look fresh and radiant even under blazing sun?
Cushion Make-up
The handy tip for a fresh appearance.
Concealer
The magic stick for a maximally fresh look

Face make-up: foundations, concealers and powders with a focus on tolerance and proper use

Face make-up includes multiple product groups: foundations for overall coverage, concealers for spot correction, powders for setting and mattifying, primers to enhance wear, and tinted moisturisers such as BB/CC creams. Pharmacy assortments emphasise tested formulations, clear ingredient lists and suitability for different skin concerns.

Selection criteria depend on skin type: oily skin benefits from oil-free, mattifying textures; dry skin from hydrating, creamy formulations; sensitive skin from fragrance-free, dermatologically tested products. Mature skin often responds better to lightweight, finely pigmented formulas that avoid settling into lines.

Practical application tips: test shade in natural light, apply in thin layers to avoid a masked look, and blend using appropriate tools. Regular cleaning of brushes and sponges reduces microbial contamination and the risk of irritation. A patch test is advised for consumers with known sensitivities.

Storage and safety: cosmetic products bear either an expiry date or a PAO (period after opening) symbol. Discard products that show changes in odour, colour or texture. When combining make-up with skincare and sun protection, apply sunscreen first, then makeup. For persistent skin reactions, stop using the product and seek professional advice. Pharmacy counselling can help identify well-tolerated options that meet Swiss regulatory expectations.

Which foundation is best for sensitive skin?
What is the difference between foundation and BB/CC creams?
How to pick the right shade?
How long do make-up products last after opening?
Do hypoallergenic products guarantee no irritation?
Can make-up worsen acne?
Should sunscreen be applied before make-up?
How often should brushes and sponges be cleaned?
Is make-up safe to use during pregnancy?
What to do if a product causes a reaction?